The Board Meeting How a Functioning Board Works

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Having recently written about the problems of dysfunctional board meetings it seemed logical to put together an article about what functioning board looks like. Without stating the obvious a functioning board meetings are the opposite of a dysfunctional board.

Lets remind ourselves that a board meeting is about strategy and policy its about looking out and forward. Operational management issues are kept for the management meeting. 

Typically a fully functioning company board will have developed a clear strategy for moving the business forward. Strategic planning will have been evidence based and discussed and agreed. This give the board meeting a common purpose and a framework and context in which to hold discussions.

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Attendees come fully prepared for the board meeting. This means that reports on topics of interest or key issues for the business will have been prepared and published in advance of the meeting ideally at least 48 hours before. This allows other board members to review the information prior to the board meeting. The benefit is that the discussions now focus around the issues rather than simply seeking information about the issue.

The board meeting will have a standing agenda, which typically includes a report from the Chief Executive and each functional executive director. Often fully functioning board meetings will have standing agenda issues to be reviewed on a semi annual or annual basis, for example salary policy, marketing plan, budgets, and health and safety. These agenda items support good governance of the business and keep the discussions at strategy level.

Clearly a strategy is nothing without implementation and a functioning company board will exhibit confidence in their management team and delegate implementation to them but with director oversight. 

It is importance that companies use board meetings as an opportunity to get an external view of their business; external advisers or non executive directors are a valuable addition. Their role is to provide knowledge of  the industry or extensive business knowledge that can be used to support or challenge the executive members of the company board. This kind of expertise is extremely valuable especially for owner managed business where there tends to be a shortage of trained management. It does not have to be a formal appointment it needs to be some who you trust and from who you would accept criticism. 

The key to a successful company board meeting is open discussion. This allows all issues to be aired and all proposals properly challenged.  In this environment healthy respect of each members position is vital. Board meetings work best when there is a consensus view of the actions going forward and to do this it requires open discussion.

Another obvious but often overlooked matter is the need for a minute taker at the board meeting who is tasked with publishing the minutes and actions arising from the meeting in good time. Normally less than a week after the meeting.

So to sum up board meetings should be about strategy and not operational matters. They should be open and drive actions for the rest of the business.

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help business owners improve the profit performance of their business. 

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Culture - Getting the One You Want

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This short article will give you practical steps to identify the culture you have now and the culture you would like to have to support you as a high growth business.  We have talked earlier about the importance of a strong company culture in a high growth business and how it should be a critical part of your business strategy as it can provide real competitive advantage.

Whilst many owners in high growth businesses understand the need for a strong company culture, their business have developed without any clear focus on this aspect. There is a need therefore for a simple process to identify he differences between the culture you have now to the culture you want, and identify how to go from one to the other.

It is worth repeating that if you run a business you will have a culture. You get this by default, your company culture will be created by your values and the values of your employees. Those with the strongest personality or who are the most vocal will tend to create a dominant culture. To enable you as an owner of high growth businesses to grow faster for longer getting the right culture is a must.

Step 1 Find out what you have now. 

The simplest way to do this is for you to identify the 3 to five words which you think together describe your company culture, so for example; honesty, reliability, easy to do business with, supportive, positive.

Step 2 Find out if your staff agree

Produce a list of maybe 15 to 20 words and include you 5 initial words in that list. Ask your staff to highlight 5 words which they think best describes the company culture. By the way make sure the response to this survey is anonymous otherwise you'll have staff telling what they think you want to hear, rather than what they really think.

Step 3 Analyse the results

You are most likely to get one of three results

(a) there is a lot of similarity between your view of your company culture and that of your staff

(b) there doesn't seem to be any prevailing view of your culture amongst your employees. This suggests what ever your culture is, it is weak.

(c) your employees have a completely different view of your company's culture from you.

Step 4 Identify the culture you want

Using the same technique as in step 1. Find a few keywords that will identify your new culture.

Step 5 Create culture champions

As a busy owner of a high growth business you don't have either the time or the capability on your own to change your staffs attitudes. You will need the help of other key members of the team to become "cultural champions" to keep reinforcing the new cultural message. 

Step 6 Implement your new culture

Encourage and support your cultural champions to work with your staff to implement those changes into you company culture. Where are you most likely to be successful? Recruitment is great starting point as you can filter out those potential staff who like and agree with your culture. As I have stated before this is especially important in a high growth business as new recruits become productive faster.

This last step may take some time depending on how different it its from your current culture. Don't let that put you off as evidence has shown that a high growth business with a strong supportive culture will grow faster and for longer than a business which has not.

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help business owners improve the profit performance of their business. 

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Managing High Growth: Using Your Culture for Competitive Advantage

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In my earlier piece about the importance of culture in high growth businesses I talked about how culture is considered a soft skill and that most business people tend to ignore it, mostly because there is no imm

Aleutian Cultures (Photo credit: Travis S.)

ediate quantifiable benefit and of course because it involves dealing with people. That's for HR people isn't it?

What I wanted to share in this post was the idea that culture can be a potent weapon by giving you an important competitive advantage. If implemented and understood it can help significantly in promoting a company's growth. Your culture establishes how your company and its staff interact with one another and with the outside world (your customers and prospects). It reflects your core values and your ethics.

So how is this a competitive weapon? Well lets look at two areas where High Growth Businesses experience problems. Finding and keeping the right staff and dealing with new problems. 

All high growth businesses face many challenges which are outside the experience of the owners or the senior staff. There is naturally a high degree of risk involved in making decisions in this environment. However as a business owner you don't want to be the only person who makes these decisions and by getting your staff to face these issues it in turn develops their skills. In order for your staff to be confident about making these decisions you must have the right culture in place. That is firstly to allow them to make decisions and not be afraid of making mistakes; and secondly a culture which support risk management so decision making can be shared across the management team and moves away from blaming individuals. Having the kind of culture which supports this kind of decision making will give you a real competitive advantage.

The other area is the strength of your culture. One of the major growth inhibitors is not getting enough of the right kind of people together with the time taken to integrate them  into your business to become fully productive. Having a strong culture creates what I have termed a cultural wall it works like this.

A company'as cultural wall uses a strong culture to ensure that only those potential employees who align with your culture will stay with the company. Those who are not fully committed or are trying to change it will bounce off the wall. That is either deliberately not join or leave soon after joining. Those who align with your culture will cross the wall and feel protected. This affinity leads to significantly lower attrition and a quicker absorption of new staff bringing them up to full productivity quicker, not to mention the increased likelihood of staff putting in more effort and extra hours into something to which they feel fully committed. 

By contrast those organisations with a weak or poorly developed culture suffer from inherently higher attrition as left unchecked people develop pockets of competing cultures, which results in a generally high level of attrition, and an increased chance that new employees will take longer to get up to speed. 

It should be obvious from the above how important Culture is to a business, the quicker companies get to grips with this the better their chance of longer term high growth.

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help business owners improve the profit performance of their business. 

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The Problems of Managing High Growth

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I am departing from my usual form of posting to include a link to an excerpt from a recent Webinar on managing high growth businesses. This short section, about 5 minutes, explores the problems of managing high growth and the consequences if not managed properly. 

As this is not my usual form I am especially interested in our feedback as it will help me decide i this approach is worth adopting for future posts.

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help business owners improve the profit performance of their business. 

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The 6 Signs of Dysfunctional Company Boards

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I have written in the past few weeks about the problem with board meetings and the problem with sales meetings. It was suggested to me that it might be helpful if I explained what particular issues with a dysfunctional company board and how a well run company board would operate. In this article I intend to concentrate on dysfunctional boards or boards in crisis. 

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So lets remind ourselves what issues should be addressed at board meetings? They’re the meeting that set the direction for the company, confirm policy, and directs the business response to unforeseen events either external like for example a significant change in market conditions or the arrival of a new or stronger competitor. The unforeseen events maybe internal like the loss of key staff or a major issue with sales or production. To get the best out of these meetings they should be held regularly and it should involve a review of the company’s performance.  

So, if that's what a Board meeting should cover what do we typically see in a dysfunctional or crisis board.

Number 1 is not understanding the importance of a board meeting. As individuals and owners we tend work and think at an operational or detail level and it takes some effort and often some training to start to look at strategic and policy issues at a high level. Because operational issues tend to be more immediate and therefore urgent they get in the way of longer term but no less important considerations. Boards meetings are vital to the long term health of a business and are a necessary condition if you want a business to be successful over the long run. I have seen many situations where Board Meetings have gradually been dropped because well meaning owners and managers confuse them with operations or management meeting. Often its only when a crisis hits the business that the management team understand its importance and by then it can be too late.

Number 2 is where day-to-day operations dominate meetings. This is the most common situation and is a result of the first symptom.   Typically the meeting will have no agenda and the participants will have made little or no preparation, consequently what gets discussed is what is on peoples minds at the time (management issues).

Number 3 is not having external advisers. In order to understand and address strategic issues, and probably any issue, it is beneficial to get external advice from people who are not intimately involved in the business. These people can be Non Executive Directors or external advisers.  This separation gives them the ability to make key insights  about the business and its relative performance that would not be possible from internal managers and directors, who often "cant sees the woods for the trees".


Number 4 is hearsay management. This is a situation where the business owner/ CEO makes decisions based on their gut instinct or impulse and without proper evidence. In these situations boards are often seen as a hindrance because board meetings are a forum where   members can question and review key decisions. This type of situation is often coupled with number 5 where the CEO/MD has a low opinion of the management team and doesn't see great value in their input or they don't want to be challenged. I have found this later situation common in family run businesses where the control is kept within the family irrespective of capability and the unwanted scrutiny of a board meeting is something to avoid.


Number 6 the  festering issue/disruptive director. These two often go hand in hand and the disruptive director is often a result of a long running issue that has been ignored, where he or they consider that a poor or no decision has been taken on a subject of great importance to them and despite numerous attempts the problem is avoided leaving a disgruntled board member. The result is that they will go to great lengths to try to raise the issue whilst everyone else will do their best to avoid it, as a result issue and those connected issues are not properly discussed and frequently board meetings are delayed or cancelled as part of the avoidance process. This situation is especially common where you have strong characters who will be persistent in the cause to the point of absurdity and in the long run is very damaging to a team. Often a climate of distrust will develop and worsen team relations the longer the issue is not openly discussed and some form of conclusion reached.


Whilst there are many issues surrounding board meetings don't let this list put you off, many companies have a well functioning board. My next blog post will look at what a properly functioning board look like. I would also like to take the opportunity to give my thanks to Ivor Middleton who assisted in the preparation of this article.

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help Business Owners improve the profit performance of their business. 

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The Problem with Sales Meetings......

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Some while ago I wrote a short piece on the problem with board meetings, following work with recent clients it seems that there is also problems with sales meetings. Let me recount recent experiences to illustrate what I mean. The meeting starts well and their is an Agenda of sorts. What happens next is that a member of the team is asked to describe what they have done for the preceding month. There follows a long rambling commentary about how busy they have been and what opportunities their are and a volley of reasons why they haven't sold us much as they thought. This monologue took about 20 minutes.

Image by Nils Geylen via Flickr

The next member of the sales team them repeated the process with one objective in mind; to spend more time talking that the person before him. Repeat that four times and your have a very long sales meeting. In the worst case it was 6 hours, yes, 6 hours I kid you not. Worst still, at least from my point of view, was that very little valuable information was provided either to management or from management. It was also clear that the sales team saw the meeting as largely a waste of time, and at 6 hours who can blame them. Having said that the sales team were also part of the problem.

Sales people by definition quite hard to manage. This is because they are trained to handle objections (management questioning) and get around obstacles (management questions and reporting). Put another way without a strong focus its difficult to put sales people on the spot. Except of course when they've just made a big sale and then of course they will remind you at every turn. We shouldn't criticise but simply understand that this is the nature of sales people and we just have to learn to manage it. 

So the problem with sales meeting is that they are run by managers who are not trained as sales managers and who have to deal with trained sales people. In many cases it's just an unfair fight. The result is often that sales people don't treat the meeting with the respect it deserves and take advantage of their managers' lack of experience. This is not universal but in my experience it is a common situation.

So if you fall in this category as a manager/owner what can you do about it?

It all starts with asking the right questions. Sales meeting reporting need to be precise and unequivocal. By that I mean getting information from your sales people that is binary either a yes or no. So to keep control of a sales meeting its best to get your sales people to report on items such as business won in the month business lost in the month and business expected to close in the next month (or weekly depending on your sales cycle). 

Getting sales people to report on numbers makes it easier for you to understand what is really going on. It also leaves much less wriggle room about what has or hasn't been achieved. As a manager/owner you will have a target for monthly sales you need to know  are they being achieved and if so is thee significant over or under achievement. Depending on the answer, which by the way can be identified from the reports, you will know what kinds of questions to ask. It also means you can get through the meeting more rapidly because it becomes a Q&A session rather than a series on monologues. Further it will be easier to identify actions to take place before the next meeting thereby providing focus for future meetings and making it easier for you to stay in control.

You can get a sample of reporting formats I've been discussing by clicking here and downloading them.

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help Business Owners improve the profit performance of their business. 

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I’m Sorry; But I’m Too Rich to Come into Work Today.

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Success produces some unusual problems for a business. I was reminded of such when I read recent article in Business Insider that the proposed Facebook IPO will create over 1000 millionaires. This article goes on to give examples of some of the more exc

essive plans of these potential millionaires. The big question for Facebook, is how many of them will want to go back to their mundane jobs with such a big bank account balance.

There is no doubt that a fair percentage of them will at least for the short term continue with their day jobs, but as the realisation about what their wealth can do for them you can expect to see an increasing number having days off because they are just too rich. 

 The immediate problem for Facebook is that there are just so many of them. Can you imagine the problem facing Facebook if they all left at once, the loss of intellectual as well as cultural capital would be enormous. The difficulty for Facebook is that the normal rules of engagement don’t apply. Withholding pay, gets the so what response, as does any disciplinary procedure even being sacked would hold little fear. In a curious way Facebook are in a similar position to the banks and loan defaults; that is there comes a point when the large numbers of potential leavers (defaulters) becomes more of a problem in itself than putting sanctions against individuals. 

This by no means a unique problem although it is rare, Microsoft faced a similar situation when they went public for the first time in 1986. There were faced with a large number of employees becoming millionaires and recognised the risks to the organisation. There is no silver bullet solution for this type of scenario as it is rarely faced by any business. From the scraps of information I have been able to assemble it seems that Microsoft tried to focus on staff attitudes and attempts to promote the non financial reasons why people go to work as a way of minimising the potential impact of such significant staff attrition. 

They sought to identify reasons why very wealthy people would continue to come into work particularly if their jobs were relative low level. Senior Managers tend to be very driven and are often financially secure to a windfall would make a difference but not a significant one, for the most part. 

Image via CrunchBase

Technical staff were a different problem in that typically they are not motivated by money but the size of the windfall may disprove those assumptions. It seems that by offering ore technically challenging roles would go some way towards addressing the issue for this type of individual although equally you ant give them all more technically challenging rolls. 

The biggest batch of potential leavers is this in administrative jobs where a million dollars is a mind boggling sum of money. This group is the most difficult to deal with, so spending some 

time helping staff to prepare for the impending event will go some way towards exorcising the euphoria before the event. 

Microsoft managed reasonably well in coping with this problem but things have changed a little since the 1980’s and we are a much more materialistic in our outlook so the problem could be much worse for Mark Zuckerberg and friends.

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help Business Owners improve the profit performance of their business. 

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Managing a High Growth Business: Getting your Vision Right

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Getting Your Vision Right 

I have worked with many high growth businesses and contrary to much of the published research it is clear that many owners of successful and high growth businesses do not have a clear vision of where they want to go or indeed and why they should need  to know.  Many of the business owners I have worked would describe themselves as accidental success stories. That is to say they can't explain why their business is consistently successful or what actions they put in place got them to where they are now. However what is common, they all recognise that this is not a satisfactory state of affairs. Formalising their thoughts into a vision is not just an academic exercise it is important to be able to articulate why you are business. 

A vision is not about targets or goals, it is about the reason you are in business for example Disney's vision is simply "To make people happy" Whilst Google's is "Make internet advertising better - less intrusive, more effective, and more useful" Kelloggs is  "To be the food company of choice"

You will all have some kind of vision in your head but to communicate it effectively to your staff and the outside world it needs to be put down on paper, in doing so it will help you clarify your vision. You will see from the examples I have shown that a company vision is not about targets or goals but why you do what you do and how you do it. It should not change and it should be just as valid whether you are a 5 person company or a 5000 person company. It should be timeless.

Getting your vision right is important for any business, but for a fast growing business it is essential. Having a vision will provide the common sense of direction that will focus peoples’ activities to the benefit of the business. This common purpose is vital for the maintaining of consistent fast growth.

Related articles

• Three tips to clarify your vision (iowabiz.com)

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help Business Owners improve the profit performance of their business. 

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Managing a High Growth Business: Its the Culture, Stupid!

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Culture is one of the most under rated aspects influencing a business. Get it right and you can support and promote cooperation to support and reinforce success. Get it wrong and you can say goodbye to a successful business and say hello to a world of hurt.

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BRITISH POET AND CRITIC MATTHEW ARNOLD
VIEWED "CULTURE" AS THE CULTIVATION
 OF THE HUMANIST IDEAL.

Every business has a culture whether you know it or not, whether you've consciously tried to set one or not.  Culture is set the day you start a business as it is a reflection of you, the owner, your values and personality. So if you like playing politics, politics will become an integral part of the business. Your values on customer service, sales, staff management in fact everything you do in business both internally and externally is influenced, if not dictated, by your culture.

Given its importance why is Culture not higher up on the list of things to explore when building a business.  In fact it’s often completely overlooked. The reason for this I would suggest is that the critical impact that Culture has on a business is not well understood. It is often completely overlooked by advisers and start ups alike, under the misguided impression that culture is something for a big business to consider. This totally ignores the fact that having the wrong culture is likely to prevent you from getting to a big company in the first place.    It is also because Culture is one of those soft touchy feely issues that tend to be avoided by by business people and is shunned by an ever more materialistic society. This is not intended to be a commentary on the importance of culture in our society but rather impact ignorance as an owner of what your business culture is and what it should be.

Taking this analysis further; incompatible cultures, or rather a lack of interest by the sellers of business and ignorance of the importance by buyers is the number 1 reason why so many acquisitions fail or at least fail to deliver a significant portion of the expected benefits. More worryingly ignorance of the importance of culture is the most common reason why the cost of integration is substantially more than projected.

How do you identify your culture?

This is a two step process. Firstly identify what you would like your culture to be then secondly ask your staff what they think it is. In order to make it easier for your staff to explain what they think is the company culture, distil the description of your culture into a few words. So for example; customer service, quality and price. Also recognise that the order of the words indicates their importance. For example a business with the keyword priority customer service, quality and price will have a significantly different culture to a business whose keyword priority is price, quality and customer service. Try it, you’ll find the answer illuminating.

If the culture is not what we want, how do we change it?

Changes in culture are notoriously difficult to implement because we are trying to change people’s attitudes. Change starts with you, as in all probability, you created the original by your actions or the appearance of your actions.

Step 1 clearly define what you want your culture to be in as much detail as possible, explain your rationale, then go on to describe how you will expect your management and staff to act. Then you follow a long process of reinforcing the culture across the business, but how you do this is the subject of a future article.

Related articles

• The success of Oracle's acquisition of RightNow will reside in the details (forbes.com)
• Culture or business? (rolanfest.wordpress.com)

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help Business Owners improve the profit performance of their business.  

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Cash is King -Yes, But Not at Any Price

I was reminded the other day how people can get so focused on a mantra that they lose sight of context. Yes in a tough market Cash is King but not to the detriment of everything else.

Cash Is King

Let me explain, I was having a discussion with an internet business owner who was moaning about poor sales, and the fact that to get cash in he needed to reduce his margin. The more we talked the more I began to question the strategy of reducing price to get the cash in. His response always started with "well you know in these times Cash is King... 

Eventually I got him to show me an example of how this worked for him. Once he had finished I asked him a question "Ok, so if you are giving away margin, are you making any profit at the reduced level?" 

"Well that doesn't matter what is important is to get some cash in to pay suppliers and re order product." came the response.

"But surely if you are losing money on each sale getting the cash in, you are making the situation worse, not better. " 

"At the moment getting cash in is whats important"

"How regularly are you doing this? Is this just to clear dead stock for example?"

"Quite frequently because when we put our products out at full price we are losing sales to cheaper providers so we use this to strategy to get the cash in"

At this point I was getting a little concerned, "But surely you must know if you are making a profit otherwise you will only be building up bigger and bigger losses, after all if you are only losing £1 per item if you sell 1000 of them you've lost £1000!"

"Yes but if you don't get the cash in when you need it you can't pay suppliers and they put you on stop"

We were in danger of getting into a circular argument, so I suggested that if he wanted we could look in detail at his pricing to see if he was making the situation worse or better. What we discovered subsequently was that he was indeed making a loss on his reduced items but more worryingly also on some of his regular priced items, and that his dedication to blindly follow the Cash is King mantra was killing his business.  

So the moral of this story is yes "Cash is King" but getting cash in is only worth pursuing if its in the interests of your business. I do appreciate that there are times when you may make a loss sometimes; for example if you are off loading poor moving stock, but generating cash flow by cutting your margin without understanding the consequences of your actions is a dangerous strategy.

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help Business Owners improve the profit performance of their business. 

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Managing a High Growth Business: The Problems of Badly Managed Growth

Running a high growth business, requires a good deal of planning, and active management. It also requires a longer term view, unfortunately in very many cases fast growth happens by accident and therefore without sufficient planning to maintain growth and certainly not as a result of any long term view.  


Never is this more relevant than when talking about plans for growth. The chart explains what happens all too frequently during a period of high growth. This is that after a year of rapid growth the organisation struggles resulting in little or negative growth for the next 18 month to 2 years before resuming . This is extremely stressful for businesses and often results in management backing away from further high growth because of the difficulties experienced 


These difficulties include :

1. Huge effort from owners and staff delivering little or no rewards
2. Minimal or even negative financial returns as the cost of correcting the consequences wipe out most or all of the financial gains.
3. Deteriorating customer relationships because service levels cant keep up with revenues.
4. Low staff morale leading to lower productivity and high staff attrition which is made worse because typically that attrition is made up with a disproportionate amount of your best people.
5. Finally lost opportunity as management adopt a very cautious growth strategy because their experience of high growth was so painful.

It needn't be the case, making sure you manage the special circumstances that come with a high growth business you can maintain consistent growth over a longer period and consequently become a larger business more quickly and with much less pain.
  

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help Business Owners improve the profit performance of their business. 

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Managing Fast Growing Businesses: The Planning Process

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Managing Fast Growth

Whilst planning is important for all businesses it is vital in a high growth company. More importantly planning needs to be more thorough and detailed than in companies where growth is at a more leisurely pace. Its obvious really, issues come at you faster and more frequently in a high growth scenario and you and your management team need to be ready to deal with it. You can’t do this in a purely reactive mode, you and your management team need to have explored in detail the key linkages in your business and have some understanding of the potential stress    points as well as solutions for different scenarios.   If this seems a bit of overkill, it isn’t. Having been in the senior management team of a business that grew from 250 to 3500 staff in less than 10 years I know the pressures consistently fast growth puts on an organisation. One of the key reasons why so few businesses can consistently manage a high growth rate is because of this management commitment. It also demands that owners/directors have confidence in their management team and that they are able to properly delegate responsibility to this team.

So How Much Detail is Enough?

The answer is as much detail as you can get. The more detail you can obtain the better. I’m not just talking about P and L information but key metrics that drive the business, for example production metrics, recruitment metrics, detailed overhead costs, detailed variable costs, machine performance, average earner income, average earner output, recruitment costs, sales cycle length, average order value, and so on.  The benefit of this information is to provide you with a very detailed understanding of your business. It also offers you a broad range of levers to use in guiding your business through the inevitable ups and downs of life. Most importantly it gives you a number of early warning indicators that if acted upon will require only a gentle nudge on the tiller, rather than a last minute heavy handed yank.

So Now You’ve Got it What Do You Do With It?

Image via Wikipedia

Managing Fast Growth

Once you have all this information, you develop a reporting mechanism/model which requires all 
key members of your management team to understand report and manage their functions or business using this standard. This is vital to provide the management team with the same business information where ever they are in the organisation, it also means that whatever job they do they can quickly get to the key information because they will be familiar with the format. In a high growth business, management regularly move around a so need support of model so they can quickly get to grips with their new position as the information and its format will be the same. 

In a personal example I was relocated from the UK to Australia. When I arrived I was able to get up to speed very quickly because the model used down there was exactly the same as that which I used in the UK! 

It should become the basis of your regular management meetings as your knowledge of the model increases you will be able to more accurately predict company performance and be better able use the information to avoid difficulties.

Exigent Consulting provides specialist services for High Growth Business , Business Turnaround, and Mentoring to the Small and Medium Business. We help Business Owners improve the profit performance of their business. 

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